
SAMSONITE - Moving Strength 主題公園
Samsonite's themed park, named "Moving Strength," embodies the brand’s belief in the power of travel while providing travelers with durable yet lightweight companions. Designed to bring a refreshing summer vibe to consumers, the park features giant interactive installations such as the Adventure Hot Air Balloon, Airport Runway, and Cloud Gate, offering visitors the perfect spots for memorable photos.
Standing approximately 5 meters tall, the Adventure Hot Air Balloon symbolizes travelers' dreams taking flight. The Airport Runway features a slate-paved track, allowing visitors to experience the smooth and effortless maneuverability of Samsonite luggage, even on challenging surfaces. Inspired by the surrealist artist René Magritte, the Cloud Gate offers a dreamlike passage where guests can witness Samsonite suitcases floating in mid-air, showcasing the brand’s expertise in ultra-lightweight design and craftsmanship.